The One Thing that Will Make or Break Your Business
Welcome back to the Lisa Nichols Show—I’m so excited you’re here! We’ve discussed a lot of strategies and business building techniques in our time together, but today, I want to share something that can make or break your business. It’s not a product or service, or anything that you need to buy; it’s something you already possess. It’s you. You are the one that people are going to like, because they are drawn to your authenticity, your message, and your mission.
For people to like and follow you, you have to get to the strong essence of your “why” and get hungry for it. You’re not going to go after it unless you’re hungry enough. You need to remove all of the other options, and be willing to learn, grow, and be uncomfortable. Oh, yes. It’s going to take some strength to sit in that uncomfortable space of uncertainty while you build, which is why it’s important for you to be so hungry. There is no way you’ll give up if you want it badly enough.
You’ve got to be a unicorn. Yes, a unicorn—the kind of person who is willing to be unique, willing to be different, and willing to stand out in the crowd. So many people are doing ordinary things and expect to get extraordinary results. The path of ordinary will never get you to extraordinary. You must stand out from the crowd, even if it’s uncomfortable at first.
You don’t want to be somebody else’s clone. You’re meant to be you. You are one of a kind. You are a miracle. If you are following the crowd, you are not being the unicorn that you were created to be. Keep discovering who you are and who you’re becoming. Be different. Be unique. You are your own USP: Unique Serving Proposition. You might be doing the same thing that someone else is doing, but nobody else can do it quite like you.
You might only achieve micro wins, but you know what? Micro win, after micro win, after micro win makes a macro win that helps you to achieve a macro goal. Are you ready? Are you ready to not make your past equal your future? Are you ready to feel the fear and do it anyway? Are you willing to confront your limiting beliefs that stand between you and the life you deserve? Are you willing to pursue your dreams with a level of conviction, courage, and passion like you’ve never done before?
There is no secret sauce. It all starts with you. So, are you going to work for it? Are you going put in the time? Are you going to stop making excuses? If you’re coming up with 100 reasons why this isn’t going to work, you’re right—because you don’t want it bad enough. I want you to win because I truly believe in you, and I love you. That’s not just some schtick. I really mean it. Because you’re here, I know that you have that fire in your belly to make it happen. You might still be playing it safe on the ordinary path, but you know you’re meant for more. You know like you know that you were put on this earth for more. Your higher power has a plan for you, and it’s up to you to see it through. Nobody can do it for you, and there’s no magic potion. Get excited about being you and shine that light for all to see. You weren’t meant to keep it for yourself!
I can’t wait to see the Transformed You—the unicorn you are and the you that you’re becoming. You will be amazed at who you’re becoming, and I’ll be right beside you for the journey, reminding you that I believe in you, and I love you. As always, I want to hear from you. Please add your comments, takeaways, and breakthroughs. What have you been hiding from the world that you are going to shine bold and bright? Tell me about your transformation. I’ll see you next time!
Your Sister in Prosperity and Possibility,
I’m willing to be a unicorn ❤️
Thank you Lisa for another fabulously inspiring video.
Lisa, I needed your video this morning, thank you for the encouragement!!! Best.
I could not access the video. Yes I am technologically challenged, I am a boomer. Will try again.
Love the permission to be and embrace being a unicorn! I am totally a unicorn. WHOOO HOOOO! Loved this! Thank you Lisa.
I am willing to be a unicorn
I hear and read the great messages from you. I have no desire to give up. I have the inner fire to serve my people who are Deaf and Hard of Hearing. I am in the plan to reside in California if all go thru. I will be close by to Carlsbad, CA. It is much better to be in person as s full fledged and committed Unicorn. See you soon!! Sister Lisa!!
Thank you, Lisa, for this inspiring message. I needed to hear this today. It encouraged me to keep on keeping on!
Thanks so much Lisa.Im with you.
Henry Moloi.
Thank you so much Lisa for telling me what I needed to hear — not to falter facing my why & keep going. I’m willing to be a unicorn to put an end to all dysfunctional family systems and empower scapegoats and their children to live their lives free. You’re a great lady, Lisa, thank you so much again
Thank you Lisa for profound words and encouragement. Will follow the tips to be a Unicorn. More updates next month. Stay Blessed. Sapna
Your words are magic-priceless-ageless wisdom-pure gold-powerful! Thank you for creating reality and space for others through your soulful words. Owning my Unicorn-ship with ease sister Lisa!
I am willing to be a unicorn! 🙂
Thank you, dear Lisa, for being such an inspiring woman, leader and above all, your authentic self!
I truly love all your teaching and thank you so much for all the work that you do! Bless you!
That was lovely and inspiring Lisa Thank you
I am a Unicorn
Love this. Confirmation. I’m a unicorn.
I’m a unicorn it’s so inspiring to hear these beautiful words that we can put into action . I believe I’m in the right place now Lisa . Thank you for making me see through two different eyes at this hour .